Friday, February 8, 2013

Jeff Passan: "Dear Calvin Klein, Wrong Target Audience"

Dodge Ram's 'God Made A Farmer' Super Bowl commercial generated a lot of buzz especially when it turned out that the thing was a complete rip-off of a year-old YouTube video. So too did Calvin Klein's Super Bowl ad which makes for interesting dinner chat.

Reports said that CBS charged roughly $4 million for a 30-second spot. And how did Calvin Klein spend that chunk of change? Well, you can check out the commercial for yourself, but don't miss Jeff Passan's take on everything that went down.




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